for owner-led businesses

KNOW WHAT
HAPPENED TUESDAY.
NOT FRIDAY.

ONE CLEAR VIEW OFSALES·LABOR·FOOD COST·INVENTORY·P&L

All your numbers in one place, finally clear. Drop in your Toast, Square, or QuickBooks export and see where your money's going, and where it's leaking, before your coffee's done.

BOOK A FIT REVIEW →Free 20-min review. If we’re not the right fit, we’ll tell you, and point you to who is.
SECURE BY DEFAULTYour own isolated, encrypted database. Read-only import, never shared.
THE PULSE, SMOKE & BARREL BBQWK JUN 23–29, 2026
TOTAL SALES
$27,400
+12.4% WK/WK
LABOR %
28.4%
−2.1PP LEAN
AVG TICKET
$34.20
+$0.80 WK/WK
FOOD COST %
31.2%
+1.8PP WATCH
ANOMALYTuesday was $8,200, 40% below your 8-week average. Possible stockout or closure?
BUILT FROM
toast-sales-jun23-29.csvgusto-payroll-w26.xlsxqb-pnl-may2026.csv
WORKS WITH WHAT
YOU ALREADY RUN
ToastSquareStripeQuickBooksGustoJobberRestaurant365+ any CSV / Excel
see all integrations →
// see it in action

REAL SCREENS. REAL NUMBERS.

The Pulse dashboard: weekly sales $27,400 up 12.4%, labor 28.4%, average ticket $34.20, and an anomaly alert flagging Tuesday 40% below the 8-week norm
The Pulse: your week at a glance.
Benchmarks screen: 70th-percentile overall efficiency, with food cost, labor, and average ticket compared against comparable cafes
Benchmarks: how you compare.
// the problem

YOUR NUMBERS ARE SCATTERED.

WHAT YOU HAVE NOW
toast-sales-jun23-29.csv
Last opened: never
gusto-payroll-w26.xlsx
Can’t cross-reference with Toast
QB P&L report, June.pdf
Opened once, 3 weeks ago
CLARITY: NONE
You run on gut feeling
WHAT SMB OS SHOWS YOU
TOTAL SALES
$27,400
+12.4% WK/WK
LABOR %
28.4%
−2.1PP GOOD
AVG TICKET
$34.20
+$0.80
FOOD COST %
31.2%
+1.8PP WATCH
ANOMALY
Tuesday was $8,200, 40% below your 8-week norm. Possible stockout?

Both sides built from the same three files. Zero manual work.

// how it works

THREE LINE ITEMS.

01

DROP IN YOUR FILES.

Toast, Square, QuickBooks, Jobber. No setup, no configuration. We detect the format automatically. If we can’t read it, we tell you exactly why, and how to fix it.

02

SMB OS ORGANIZES EVERYTHING.

Sales. Labor. Inventory. P&L. Operating views you can actually read, updated every time you upload. No more Sunday-spreadsheet sessions.

03

KNOW WHAT TO DO NEXT.

Plain-English anomaly alerts, demand forecasts, and benchmarks against comparable businesses. Clear signals. Confident decisions.

COMING UP
THIS WEEKEND
BAKE 92 PASTRIES
3× your weekday pace · 470 covers Sat–Sun
Baristas needed Saturday6 PEOPLE
Oat milk order (40 lb)BY WED

Based on POS history + seasonal pattern. Override anytime

// forecasts

PREP 92 PASTRIES.
STAFF 6 BARISTAS.
ORDER 40 LB OAT MILK.

SMB OS tells you what to prep, who to schedule, and what to order, from your own POS history. Override it when you know something it doesn’t.

Demand forecast from your actual POS history
Seasonal and holiday adjustments built in
One-tap owner override for every recommendation
// ask your numbers

ASK A PLAIN QUESTION.
GET A STRAIGHT ANSWER.

Type it the way you’d ask a sharp bookkeeper, "how did last weekend compare to the Fourth?", and get an answer in plain English, with the numbers to back it. No dashboards to learn, no formulas to write.

Built only from your own connected data
Every answer shows its source
Never shared, never used to train anything
How did last weekend compare to the Fourth of July weekend last year?

Last weekend you brought in $19,400, about 11% under last year’s Fourth of July weekend, but that weekend had the holiday. Against a normal weekend a year ago, you’re up 8%.

This weekend$19,400
July 4th weekend ’25$21,800
Normal weekend ’25$17,900
SOURCEToast sales · Jun 27–29
// benchmarks

HOW DO YOU COMPARE?

SMB OS works across a portfolio of owner-led businesses. You get what no spreadsheet can give you, a real comparison against businesses like yours, in your industry, in your region.

No other tool for small businesses can show you this.

COST OF GOODS % VS COMPARABLE FLORISTS, YOUR REGION
You, Verbena & Vine46.5%
Comparable florists (median)51.2%
Top quartile target43.0%
Running leaner than most comparable florists. Keep it here.
// who’s behind it

BUILT BY OPERATORS,
NOT A SOFTWARE COMPANY.

SMB OS is the same operating system Brookwood Growth uses to watch over a portfolio of owner-led businesses. It was built in the field, from the exports real owners actually have, to answer the question they actually ask: where’s my money going?

The benchmarks you see come from real, comparable operators, anonymized and never shared.

MEET BROOKWOOD GROWTH →

YOUR DATA.
THREE GUARANTEES.

ISOLATED DATABASE

Every client gets a dedicated database. Your numbers are never mixed with another business. Not ever.

ENCRYPTED, ALWAYS

smbos.app is HTTPS-only. Your data is encrypted before it hits the database and never leaves without your say.

READ-ONLY IMPORT

We read your exports. We never modify your files, write back to your systems, or access anything beyond what you give us.

// get started

START WITH A CONVERSATION.

Every engagement starts with a free 20-minute Fit Review. We tell you honestly whether we’re the right fit, and if not, who is.

BOOK A FIT REVIEW →
Free · 20 min · no commitment
SECURE BY DEFAULTIsolated, encrypted database. Read-only import, never shared.
Already have access? Sign in →
// common questions
Do I need to be technical?

No. If you can download a file from Toast and drag it into a window, you can use SMB OS.

Which tools does it connect to?

Toast, Square, Stripe, QuickBooks, Gusto, Jobber, Restaurant365, and any CSV or Excel export.

What does it cost?

One plan, everything included, from $99/mo billed annually. Multi-location portfolios add a per-location rate. See the full breakdown on Pricing. Every engagement still starts with a free Fit Review.

What kinds of businesses is this for?

Owner-led small businesses: BBQ, QSR, cafés, floral retail, seasonal operations. Typically $500K–$25M annual revenue.